WHAT IS TRIGGER MARKETING?

Trigger Marketing is based on the theory of Trigger Cities, which are specific streaming cities with massive populations, developing socioeconomics and a preference for Western music.

We target our marketing in these cities because we can put great music in millions of ears for an affordable price. Our experience shows us that South East Asia, Latin and South America can trigger a very happy response from the Spotify algorithm, grow a mass of organic fans in foreign markets, give authority to new artists and re-activate catalogue for established artists.

In simple terms, we put your music in front of people who love music, giving you the best chance to grow.